This webinar is designed for e-commerce brands that want to grow sustainably by optimizing what already matters most — their website and customer journey.

We’ll introduce PurpleFire.io, a leading e-commerce growth and conversion rate optimization agency, and walk through their EcomLab™ methodology, a structured approach built on real experimentation, analytics, and continuous improvement.

You’ll discover:

• Why CRO is one of the highest-ROI growth channels for e-commerce

• How PurpleFire identifies and prioritizes high-impact experiments.

• Real examples of conversion improvements and growth outcomes

• What a successful CRO engagement looks like from audit to scale

By the end of the webinar, you’ll have a clear understanding of how conversion optimization works, what separates high-performing stores from average ones, and whether PurpleFire’s approach is the right fit for your brand.