Want our help? schedule a call here. https://purplefire.io/ Most ecommerce brands are sitting on conversion goldmines and don't even know it. While everyone's chasing the latest marketing tactics, they're ignoring fundamental UX problems that are silently killing 50% or more of their potential sales.In this episode, we break down the 10 biggest UX and conversion rate optimization issues destroying ecommerce conversions in 2025—and give you the exact tools and strategies to fix them.You'll discover why checkout abandonment rates hover between 60-80%, how page Most ecommerce brands are sitting on conversion goldmines and don't even know it. While everyone's chasing the latest marketing tactics, they're ignoring fundamental UX problems that are silently killing 50% or more of their potential sales. In this episode, we break down the 10 biggest UX and conversion rate optimization issues destroying ecommerce conversions in 2025—and give you the exact tools and strategies to fix them. You'll discover why checkout abandonment rates hover between 60-80%, how page speed issues cause visitors to abandon at just 2.75 seconds, and why mobile users convert at less than half the rate of desktop users. More importantly, you'll learn how brands are using tools like Microsoft Clarity to achieve 19% conversion lifts in just five days. We cover the conversion killers you probably didn't know existed: hidden checkout costs, broken search functionality, confusing navigation, missing trust signals, poor mobile optimization, and accessibility issues that exclude 15% of potential customers. Each issue comes with specific solutions and tool recommendations—from free options like Google PageSpeed Insights and Microsoft Clarity to advanced platforms like Optimizely and Contentsquare. You'll get a week-by-week action plan to systematically eliminate friction from your customer experience. Key takeaways include how 0.1 seconds of page speed improvement can increase conversions by 8.4% and AOV by 9.2%, why forcing account creation is the second biggest reason for cart abandonment, and how proper mobile UX optimization can double your mobile conversion rates. Whether you're doing $100K or $10M in revenue, these UX fixes don't require bigger marketing budgets—just smarter optimization of what you already have. Stop losing customers to easily fixable problems. This episode gives you the roadmap to turn your website into a conversion machine.
What are we talking about in the podcast?
✅ Crisis management when all revenue is removed in one day.
✅ How humor and good customer service win the market.
✅ The decision behind using Bravo Tours' director in commercials.