
Unboxme is a curated gifting brand offering pre-built and customisable gift boxes for birthdays, milestones, corporate gifting, and seasonal occasions. With strong seasonal traffic spikes and a growing corporate gifting segment, they needed to convert high-intent gift buyers more efficiently.
Gift buyers know they want to give something — but they often do not know what to choose. Unboxme needed to guide the decision journey and reduce the paralysis that comes with too many choices.
1
User Experience
A large catalogue of gift options across multiple occasions created decision paralysis — buyers were browsing without converting because the right gift was not obvious from the category page.
2
Experimentation
No systematic A/B testing. Changes made based on seasonal merchandising decisions.
3
Capabilities
Small team needed a full-service CRO partner for design, dev, and execution.
4
Strategic Growth
Grow the corporate gifting segment alongside seasonal consumer gifting.
Full-funnel system
CRO, Email, Google Ads, and Meta Ads operate as one system, covering acquisition, conversion, and retention instead of isolated channels.
Our dedicated team
CRO, Email, Google Ads, and Meta specialists work alongside PM, Designer, Developer, and QA, ensuring fast rollout and reliable implementation.
Shared insights
A/B test learnings inform creatives, messaging, and audiences, while campaign performance continuously feeds new opportunities on site.
Compounding growth
As CVR and retention improve, more users convert and come back, increasing revenue without relying only on traffic growth.
Remove the guesswork with our database of 143+ brands
Scaling operations on various platforms reach a wider audience. This allows for consistent messaging, fluent branding and operational efficiency.
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