8.64x
ROI
+€778,009
added yearly revenue
Laatukoru is a leading Finnish jewellery retailer offering a curated selection of gold, silver, and gemstone pieces. They serve customers across the full price spectrum — from everyday jewellery to high-value occasion gifts — and had strong repeat purchase rates among loyal customers.
Jewellery purchases are emotionally driven and high-consideration. Laatukoru's site needed to match the quality of their product with a shopping experience that built trust and inspired purchase confidence.
1
User Experience
Product imagery was not showcasing the quality and detail of pieces effectively. Buyers could not get a clear sense of size, material, and finish from product pages.
2
Experimentation
No A/B testing program. All design decisions were made without validation.
3
Capabilities
Small marketing team without technical CRO capacity. Needed full-service experimentation support.
4
Strategic Growth
Grow online revenue share relative to physical store while maintaining premium brand positioning.
Full-funnel system
CRO, Email, Google Ads, and Meta Ads operate as one system, covering acquisition, conversion, and retention instead of isolated channels.
Our dedicated team
CRO, Email, Google Ads, and Meta specialists work alongside PM, Designer, Developer, and QA, ensuring fast rollout and reliable implementation.
Shared insights
A/B test learnings inform creatives, messaging, and audiences, while campaign performance continuously feeds new opportunities on site.
Compounding growth
As CVR and retention improve, more users convert and come back, increasing revenue without relying only on traffic growth.
Remove the guesswork with our database of 143+ brands
Scaling operations on various platforms reach a wider audience. This allows for consistent messaging, fluent branding and operational efficiency.
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ECOMLAB
12 MONTH
GROWTH PLAN